Simple, innovative, and to the point.
That’s what BBC asks of itself. Celebrating the broadcasters’ 90th anniversary, BBC’s newest campaign reminds viewers of their constant innovation. And that this is only the beginning.
With numerous upcoming TV spots, radio spots, posters, and an interactive site, this spot launches a year-round campaign. BBC hopes to demonstrate the continual advances it makes through their anniversary celebration.
Not a bad way to self-promote.